RISING FALL BLOG

Video Production: How To Create A Video That Appeals To Your Target Demographic

Demographics are the way in which we identify a target audience that we want to appeal to. Here are 4 key demographics and how to create a video targeted directly to them. When creating a video for marketing or advertising, […]

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January 27th, 2016

Video Production: Music, What Drives The Story

What we call “video” is actually a full audial/ visual experience, and music is actually one of the most important aspects of good storytelling. The term “video” is something of a misnomer. The word video comes from the Latin word […]

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June 3rd, 2016

5 Creative Ways To Use Video To Market Your Brand

By admin | Video Marketing

As the demand for video content grows, so does the glut of content. Here are 5 ways to use video to cut through the clutter. As of December 2014, YouTube was hosting over a billion videos, with an average of […]

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June 12th, 2016

5 Things To Learn From Ellen About Creating Connection With Your Brand

By admin | Video Marketing

Video content is one of the most effective marketing tools of the 21st Century. But video is no longer about selling a product, it’s about creating connection. Here are 5 tips you can take from Ellen about how to do […]

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June 13th, 2016