RISING FALL BLOG

The Ideal Length of Video

By admin | Video Production

According to video length metrics and research by Wistia, the best length for promotional advertising varies by content type. Remember that the majority of your mobile audience has a short attention span.

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April 29th, 2015

The Most Effective Call to Action

By admin | Video Production

Online marketing is designed to create a CTA (call-to-action) that converts your viewing audience by compelling them to engage with your content. Whether that is clicking a shared link,

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April 29th, 2015

Using Video for Strategic Marketing

By admin | Video Production

How willing are you to read a 40 page eBook or whitepaper for general information? It wasn’t that long ago that lengthy written content was the preferred method of engaging online customers.

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May 4th, 2015

5 Common Audio Mistakes To Avoid When Shooting A Video

By admin | Video Production

Not even professionals are exempt from mistakes in the filming process that might impact audio quality. Here are a few mistakes to anticipate and avoid next time you film. Keep these in mind and ensure a better final product. 1. […]

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July 24th, 2015